Lancaster House launches “Sueños Lancaster” (Lancaster Dreams), its loyalty program.

At Lancaster House we want to reward our guest’s loyalty and trust through our new loyalty program “Sueños Lancaster.” This program was developed to reward our loyal guests and to offer them special awards and prices for future stays.

Each participating guest or reservation generators (with corporate approval) will receive a membership ID and will be able to accrue “Llaves” (keys) thorough stays and by taking advantage of other services offered by the hotel. Guest’s will be able to redeem “Llaves” for specially selected rewards, without incurring in additional charges and with the guarantee of Lancaster House’s superior service.

Among its very unique features, with “Sueños Lancaster” your points never expire, you may buy points in order to redeem your prices sooner, they include VAT charges and thus you will not have to pay taxes like with airline programs, and you will receive extra bonus points during special seasons.

We want to invite our partners and guests to join Sueños Lancaster today so that they can enjoy the unique and special prices, privileges and benefits we have selected. Enrolment is fast and easy. Just contact send an email to suenoslancaster@lancasterhouse.com.co letting us know you would like to participate.

READ MORE LESS

Brazilian Food Festival

During the months of June and July enjoy the tantalizing flavors of Brazil during our Brazilian Food Festival at Gatsby Restaurant.

Choose between 4 appetizers, 4 entrees, and 4 desserts

READ MORE LESS

TripAdvisor Traveler's Choice Award 2013 Best Hotel in Colombia

Trip Advisor recently gave out its 2013 Traveler’s Choice Awards for Best Hotel in Colombia based on its 75 million traveler reviews. Lancaster House was the winner in the categories of Customer Service and Popularity, and was rated number 16 in all of South America.

READ MORE LESS

Tunisian chef will offer authentic Arabic food

Rhiad Chiss is one of the best-known young chefs from North Africa, and now he has arrived in Columbia. At barely 30, Chiss has worked at the best hotels in Tunisia, France, the United Arab Emirates and Australia. “I have dedicated my life to cooking since I was 17. The good thing about this job is it has no age restrictions.”

Read More READ MORE LESS

When he was 11 he would watch his mother and grandmother in the kitchen. He says he has a photographic memory, and would replicate the recipes as he had seen them prepared.

For this Tunisian chef, Arabic food is quite diverse. Lebanese and Saudi Arabian is the most common in our country, he says, but he reminds us that there are over 27 Arab countries, each with its own flavors.

When he finished high school, he went to hotel school. He immediately began working at hotels in Tunisia and then went to restaurants and luxury hotels in Marseille (France). Tunisian food is greatly influenced by French cooking due to its geographic proximity.

He later returned to Tunisia and then went to Dubai (United Arab Emirates), to one of the London Tulip hotels which are part of the well-known Dutch hotel chain with over 200 hotels in more than 40 countries. Finally, he traveled to Australia, where he worked at the Tunisian embassy in Canberra.

Since he is used to working at luxury hotels, Rhiad has taken advantage of his stay in Bogota to join Lancaster House, which was recently awarded the Traveler’s Choice Award for 2013 in the Customer Service and Popularity categories and was ranked number 16 in all of South America. This honor is given by Trip Advisor, the most popular travel website in the world and the online website with the best reputation in the tourism industry according to Proexport.

The struggle to fill hotels in the capital city

March 8, 2013 – EL TIEMPO

Read More READ MORE LESS

Average occupancy rate fell 4.5 points from 2011 to 2012. The number of hotels grew 14.1 per cent.

Without a convention center for more than 1500 people, and with a number of rooms that grew twice as much as demand, the occupancy level in Bogotá fell from 62.96 to 58.38 per cent, from 2011 to 2012.

“There was a lack of balance between supply and demand,” confirmed Juan Leonardo Correa, president of the Columbian Tourism and Hotel Association (Cotelco), in reference to the statistics according to which the number of visitors rose by 6.53 per cent, while the number of hotel rooms grew by 14,1 per cent.

Although there is an abundance of hotel beds, “because of its lack of a good convention center, the city missed the possibility of hosting events such as the Latin American Congress on Microbiology, the Latin American Forum on Air Transportation, and the International Mathematics Olympiad,” explained Alexandra Torres, executive manager of the Bogotá Conventions Bureau.

Torres added that this deficiency will be reduced in part in 2015, with the inauguration of the Ágora convention center, a five story building, connected to Corferias, which, in an area of 6500 square meters, will have a capacity for 4000 people. In this way – she assured – it will be possible to attract events such as the World Congress of Gynaecology, which could have 8000 attendees in 2016.

Another problem the capital has that prevents its hotels from filling up is the concentration in areas such as Corferias, the airport, and the 93 Park. “Much of the boom is leveraged in the builders’ interest in making money, but without knowledge of the hotel industry,” affirmed Erick Trujillo, Manager of the Lancaster House Hotel, in the north, who warned a crisis may arise if building continues.

“Our occupancy rate rose from 72 per cent in 2011 to 74 per cent last year”, added Trujillo, who expects Lancaster House to continue to grow in 2013. The goal is to reach 76 per cent.

On the other hand, Ana Ofelia González, manager of the Hotel Estelar de la Feria, admitted to a decrease in occupancy. “We went from 68 per cent in 2011 to 66 per cent last year”, she informed. In her opinion, the decrease was the result of an excess in supply in the area, following the arrival of large hotel chains such as Wyndham and Tryp. González affirmed that many new and small hotels offer very low rates, which has forced Estelar de la Feria to lower its rates by 10 per cent (they are close to 200,000 pesos). “The increase in supply makes it necessary to split up the pie”, she said and added that in the industry 900 rooms will be built by 2015. An issue which has not gone unnoticed among the causes of the decrease is the exchange rate. When a dollar was worth 2800 pesos, we were more attractive, but now, at 1800, not as much”, assured María Patricia Guzmán, executive manager of Cotelco (Bogotá-Cundinamarca chapter).

Being part of a chain helps. The international brand-name hotels that have established themselves in the country have certain advantages which keep their occupancy high. “We have the advantage of providing not only rooms, but conference rooms as well, which generate utility; we also have the support of a recognized name and a reservations system which sends us guests”, says Luis Perillo, manager of the Bogotá Hilton. This hotel, in the financial centre of the city, will not divulge its occupancy rates, but Perillo affirms that the utility grew by over 25 per cent, above the goal they had set. “Americans prefer brand-name hotels; they go where they know”, says Ana Romero, manager of the Hotel Estelar la Fontana. She adds that in the 24 hotels of the Estelar chain in Peru, Columbia, and Panama, the city of Bogota is promoted.

According to Luis Fernando Rosas, director of the District Institute of Tourism (IDT), promotion beyond the borders is necessary, such as the one organized this year at Fitur in Madrid and at the IBT in Berlin (Germany). “Bogota already made an alliance to promote itself with Quindio and Cartagena, and soon will do the same with Medellin”, he confirmed.

  • JUAN URIBE
  • EL TIEMPO WRITER

Arab Festival

March 1 – April 30, 2013

Read More READ MORE LESS

At the restaurant Bistro 106, from March 1st to April 30th, you will be able to enjoy the Arabic specialties of Chef Riadh Ghiss.

Each dish has a price of $ 25,000 COP

Service: from 12 p.m. to 3 p.m.

Fish specialty: Samka Harra, Fattoush salad, Arabic rice and French potato.

Chicken specialty: "mixed Arab dish" Shish Taouk brochettes, Falafel , Fattoush salad, Arabic rice and French potato.

Meat specialty: Ain Sbanyouriya - ground beef stuffed with egg.